Game show host Bob Barker earned this moniker while he hosted the popular CBS daytime program THE NEW PRICE IS RIGHT/CBS/1972-2007.
Whenever one of the contestants chosen from the studio audience won a prize, they jumped on Bob Barker and planted a big kiss on his face. It was often unavoidable. As Bob concluded “If you give a woman a car…you’re gonna get a kiss.”
Once a determined and beefy black woman won a large money prize, and she chased Barker all over the stage until she kissed him.
In their enthusiasm to kiss him, Barker was pinched, stepped on, bear-hugged and generally manhandled whenever an overzealous winner thanked him for their prizes.
The short contestants were the worst because as they jumped up to kiss Barker, the tops of their heads kept hitting him on the chin.
To be fair, the men got in their licks too. Once, a broad-shouldered US Marshal got carried away and gave Barker a big smackeroo…Mmmm-wah!
NOTE: “Come on down! You’re the next contestant on THE PRICE IS RIGHT!” was the robust invitation offered by announcer (Don Pardo, Jack Clark, Johnny Gilbert, Ed Jordon, Rod Roddy and Johnny Olsen, among others) to a special member of the studio audience chosen to participate as a contestant on the game show THE PRICE IS RIGHT and THE NEW PRICE IS RIGHT that ran on NBC 1956-63, ABC 1963-65; in syndication from 1972-79, 1985-86 and on CBS 1972+.
Motion picture actor, Regis Toomey was famous for kissing Jane Wyman for 185 seconds (Billed as the “screen’s longest smooch”) in the film You’re in the Army Now (1941).
See also – “Prince of Puckers” and “Mmmmm-Wah! (Dina Shore Signoff)