The celebrity nickname of Sue Ann Nivens (Betty White), the host of a Minneapolis TV cooking show “The Happy Homemaker” produced by WJM-TV Channel 12 on the sitcom THE MARY TYLER MOORE SHOW /CBS/1970-77.
Sue Ann Nivens is a promiscuous female in her late 40s who uses her culinary expertise to create such savory delights as a multi-tiered low-cal wedding cake with only 82 calories. When not on the air, Sue Ann cruised the hallways of WJM-TV looking for a man to seduce.
A frequent target of her affections was blustery news producer Lou Grant (Ed Asner), who finally succumbed to Sue Ann’s man-hungry ways, much to his regret.
At the close of each segment of “The Happy Homemaker Show,” Sue Ann signed-off with such life-affirming sentiments as “A woman who does a good job in the kitchen is sure to reap her rewards in other parts of the house.”